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Showing posts from June, 2022

Use of SMS in travel industry

  SMS marketing is vital in the travel and hospitality industry to implement seamless communication. The approach of the travel industry has particularly changed after the Covid-19 pandemic. The expectations of customers have shifted to availing more no-contact services. Today most people prefer getting relevant information delivered to them on their mobile phones, and with the assistance of  SMS Service API  travel companies can easily do so. Timely Updates The core characteristic of SMS is that it can be delivered instantly and is usually read right away. Hence, travel service providers can use SMS to send timely updates, often in real time. One of the biggest problems linked with the travel industry is the sudden changes in schedules and important information. Busses can get delayed, flights can be cancelled, boarding gates may get changed and so on. All of these instances are unpredictable and can cause a lot of inconvenience. Hence, it becomes important to let the customers kn

Garner better ROI by smartly executing SMS marketing campaigns

  To a good extent, text messaging has overtaken the use of direct calling due to its convenience and flexibility. It has especially grown in stature as a marketing tool. In the recent years, and increasing number of businesses are leveraging  SMS Gateway  and using this communication process for their customer service and marketing efforts. As SMS invariably is digital information, it can be analyzed seamlessly in immense details. Companies can segment their communications in the forms of promotion texts, service texts, news related tests and so on. All of the SMS sent to customers can then be tracked, analyzed and measured almost instantly. A dependable  SMS Service provider  would help your marketing team to properly understand what is working and what is not, so that you can keep refining the messaging till it is optimized to gain the widest sales opportunities and greater ROI. The features of SMS marketing process saves valuable time for the marketers, and provides better assess